Direct to consumer (D2C) business strategies aren’t new. The concept of “cutting out the middleman” and selling directly to consumers has been steadily gaining traction over the years, with retail giants like Amazon and Wal-Mart staking their claims in the digital marketplace.

If you’re in the food & beverage, household goods, cosmetics, pharmaceutical, or other specialty industries, D2C strategies are an opportunity to generate revenue and growth despite challenging market conditions. By selling directly to consumers (through an eCommerce platform), businesses can get their product to market faster, maintain complete control of their brand, and establish long-lasting, profitable relationships with their customers.

However, direct to consumer distribution requires a robust logistics and fulfillment platform. Since there are no retailers or middlemen, organizations need start-to-finish supply chain management that will ensure products reach customers as efficiently as possible.

Birkby has built a reputation as one of the leading 3PL providers in Western Canada. Today, we’re proud to offer a complete, scalable logistics backbone for direct to consumer clients, allowing them to focus on delighting customers and growing their business while we get their products where they need to be. Learn more about our 3PL solutions for D2C below.

Seamless eCommerce Integration

Birkby Foods provides cutting-edge eCommerce solutions powered by Routeique for businesses of all sizes and scopes. Our robust eCommerce tools are ready to integrate with all major eComm platforms, including Shopify, WooCommerce, and Magento. With fully-integrated ERP solutions, EDI transfers, and other high-performance features available, Birkby is ready to work with our client to build and maintain platforms tailored to your unique needs. Whether you’re looking to start from scratch or build upon your existing tools, Birkby has the knowledge, experience, and integrations you need to build a complete eCommerce supply chain management system.

Start-to-Finish Fulfillment Solutions

Since 1918, Birkby Food Service has built its reputation on exceptional food distribution services. Today, we’re proud to offer comprehensive, cutting-edge solutions to keep our clients’ supply chains efficient down to the Last Mile.

Birkby’s multiple facilities across Western Canada are ready to meet the most demanding warehousing and storage needs. Our temperature-controlled facilities can host a wide variety of products, ensuring consistency and regulatory compliance throughout your supply chain. With options and capabilities including cross-docking, full container loads, less-than-container loads, less than truckload and truckload, our industry-leading fulfillment solutions keep your products safely stored, expertly managed, and ready to ship at a moment’s notice.

Birkby’s supply chain is powered by Routeique, an industry leader in cloud-based logistics and delivery management software. Our complete, scalable logistics platform is engineered to meet the needs of D2C businesses, with features including:

  • Real-time inventory visibility.
  • Automated order fulfillment and inventory management.
  • Integrated damages and expiry reporting.
  • Order-tracking and route-optimization.

Our facilities process over 10,000 orders each week, with comprehensive systems to ensure every order is picked, packed, and sent out efficiently. Partnering with Birkby gives your organization access to a complete supply chain and fulfillment system to bring your products to market.

Scalable, Customizable Solutions

As markets change and businesses evolve, your supply chain needs will change. The right 3PL provider will be able to add value through innovative solutions for any logistics challenge, working with you to continually meet your customer’s needs while driving revenue and fostering growth.

At Birkby, we use a data-driven mindset and lean operational principles to build 3PL service offerings that meet our clients’ needs today while setting the stage for future success.

Our comprehensive services include:

  • Data-driven performance insights for every part of the supply chain.
  • Branded packaging, labels, and marketing for unique delivery experiences.
  • Dedicated fulfillment and service support teams to keep your customers happy.
  • Digital marketing, eCommerce, and other tools tailored to D2C businesses.

Does your business have unique and challenging supply chain needs? Ask us! Our experienced team of specialists are driven to help our clients find value-adding solutions to every challenge, ensuring every aspect of your supply chain is ready to drive revenue and support business growth.

Looking for a 3PL Provider for Your D2C Business?

Contact us today to learn more about Birkby Food Service’s 3PL solutions.